https://www.katarina-nahtigal.com/blog daily 0.75 2026-08-05 https://www.katarina-nahtigal.com/blog/how-to-write-a-b2b-case-study-buyers-can-actually-use monthly 0.5 2026-08-05 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/a76be82d-738d-40d9-899f-96b46184f3bb/b2b-content-formats-infographic+2.png Blog - How to write a B2B case study buyers actually want to read - Make it stand out The best format changes as buyers move from learning, to validating, to making the final business case. At each stage, your content has a different goal. https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/56b3cb03-8ef9-4326-9499-2e05184e8199/Case+study+cheatsheet-website.png Blog - How to write a B2B case study buyers actually want to read - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/84a7bd0a-59be-442b-9812-2f4ae97d853d/Case+study+recycling.png Blog - How to write a B2B case study buyers actually want to read - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.katarina-nahtigal.com/blog/why-competitor-analysis-is-a-speed-trap-and-why-i-lost-a-deal-saying-so monthly 0.5 2026-02-04 https://www.katarina-nahtigal.com/blog/why-great-products-still-struggle-to-selland-how-to-fix-it-before-younbsplaunch monthly 0.5 2025-06-08 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/abbac336-6861-4030-8906-55bfbac973e3/e-commerce+messaging.png Blog - Why Great Products Still Struggle to Sell — And How to Fix It Before You Launch - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/4c1aaa78-4cf6-4537-a1f8-b0227792f7ea/Tendril1.png Blog - Why Great Products Still Struggle to Sell — And How to Fix It Before You Launch - Make it stand out Before & after with Tendril https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/1f6ae020-ec04-4443-987c-7cad706f2ff9/Tendril2.png Blog - Why Great Products Still Struggle to Sell — And How to Fix It Before You Launch - Make it stand out The essence direction for Tendril homepage’s hero section, created by the author using ChatGPT https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/ced4889b-6d6b-48c0-b676-a64747d7c262/Tendril3.png Blog - Why Great Products Still Struggle to Sell — And How to Fix It Before You Launch - Make it stand out This is a snapshot of a Value → Benefit → Feature messaging map for Tendril. It outlines how the brand connects emotional resonance with practical outcomes and product truths https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/ad1a48c0-6ddd-4a71-bf08-ffde3b35bdd3/Tendril4.png Blog - Why Great Products Still Struggle to Sell — And How to Fix It Before You Launch - Make it stand out Image created by the author using ChatGPT https://www.katarina-nahtigal.com/blog/how-to-go-about-developing-your-brand-personality monthly 0.5 2025-10-09 https://www.katarina-nahtigal.com/blog/how-golden-goose-turned-too-chill-to-care-into-a-500-sneaker-phenomenonwhy-were-paying-500-for-an-ugly-sneaker-and-loving-it monthly 0.5 2025-05-13 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/2266128a-709a-4bfc-971d-112327923306/Screenshot+2025-05-08+at+13.07.40.png Blog - How Golden Goose Turned ‘Too Chill to Care’ into a $500 Sneaker Phenomenon - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/fd44eaf6-f465-410d-9189-fb04556fdec7/Golden_goose_1.jpeg Blog - How Golden Goose Turned ‘Too Chill to Care’ into a $500 Sneaker Phenomenon - Make it stand out Image source https://www.katarina-nahtigal.com/blog/5-essential-questions-to-ask-before-developing-your-brand-strategy monthly 0.5 2025-05-13 https://www.katarina-nahtigal.com/blog/category/Strategy monthly 0.5 https://www.katarina-nahtigal.com/blog/category/Messaging monthly 0.5 https://www.katarina-nahtigal.com/blog/category/Branding monthly 0.5 https://www.katarina-nahtigal.com/home-1 daily 1.0 2026-05-10 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/36621703-6ac6-4fe7-a4f2-dda10b756776/Decks-presentation-KatarinaNahtigal.png Home https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/7922934e-ea7e-4ff2-beaf-1a170c34d8a5/Website-KatarinaNahtigal.png Home https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/43f496c3-4eac-4e1d-a130-985788ac9f07/Messaging+system-KatarinaNahtigal.png Home https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/565bc05f-87b3-476f-ae43-484ef8d730dd/Audit-KatarinaNahtigal.png Home https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/3b269e60-8c76-46cb-84c8-bd55b5850383/Untitled+design.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/e4cc349d-ebcd-4e26-9097-f4561c653c73/logo.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/3fbd7ff1-8387-4d87-865e-afb6ce6ff667/image+%2818%29.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/7c685203-397c-4734-bb02-c66ecb283569/image+2+%281%29.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/410fb327-96d1-4418-a34e-2d7b6576529c/image+%2817%29.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/f2d96cb2-f982-4273-90de-1354c98635d4/bitvise.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/d14690dc-df55-435c-a285-4435ebe69039/jon-dunn.jpeg https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/4b003454-7c62-45be-928e-6e0a0803a0bf/EMGI-logo+1.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/41accb2b-da6c-4e08-9b7f-02f6fe38f97b/plp.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/7ba6a45f-64fb-4d4a-a86b-a74f9789fe7e/velux_2005_color_45.jpg https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/28e7734b-1e67-4f1a-8f27-f29ab30c4e2d/katarina.jpg https://www.katarina-nahtigal.com/services-2 daily 0.75 2025-10-26 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/fe49ff52-bb12-46e4-8473-094c349bff57/case+study+1.png Services https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/161e7276-acd5-4bbb-9f52-96e73525a170/ChatGPT+Image+May+7%2C+2025%2C+02_43_00+PM.png Services https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/7b7ff767-7c6b-4a80-947a-0f0be291e979/s5wm2ZoZQ4b.jpg https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/cc450e09-f8dd-4609-b435-c92b31d2f74a/Neutral+Modern+Tablet+Mockup+Website+Launch+Portfolio+Instagram+Post+%281%29.jpg https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/5dd10e9b-a692-406c-aead-f2ed5de4b7fb/sbYaU1ytnnF.jpg https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/57523cc3-3070-45ff-9ba6-cd4496ef1d06/x78ty1J2EpC.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/3eafd7f1-b661-4bc6-bf6b-a4101ed41651/Neutral+Modern+Tablet+Mockup+Website+Launch+Portfolio+Instagram+Post.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/f655a30f-f4de-4e2b-bef8-843a7ded5cab/Katarina_brand-strategy.png https://www.katarina-nahtigal.com/about-me daily 0.75 2026-01-06 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/0760e6a2-45f4-487d-9be5-eb371ab89267/KatarinaNahtigal_i1.jpg https://www.katarina-nahtigal.com/contact-1 daily 0.75 2025-10-26 https://www.katarina-nahtigal.com/privacy-policy-1 daily 0.75 2025-10-26 https://www.katarina-nahtigal.com/terms-condition daily 0.75 2025-10-26 https://www.katarina-nahtigal.com/agencies daily 0.75 2025-10-26 https://www.katarina-nahtigal.com/services-1 daily 0.75 2025-10-26 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/5dd10e9b-a692-406c-aead-f2ed5de4b7fb/sbYaU1ytnnF.jpg https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/cc450e09-f8dd-4609-b435-c92b31d2f74a/Neutral+Modern+Tablet+Mockup+Website+Launch+Portfolio+Instagram+Post+%281%29.jpg https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/3eafd7f1-b661-4bc6-bf6b-a4101ed41651/Neutral+Modern+Tablet+Mockup+Website+Launch+Portfolio+Instagram+Post.png https://www.katarina-nahtigal.com/pricing daily 0.75 2025-11-11 https://www.katarina-nahtigal.com/research-led-strategy daily 0.75 2026-06-04 https://www.katarina-nahtigal.com/service daily 0.75 2026-01-06 https://www.katarina-nahtigal.com/survey daily 0.75 2026-06-01 https://www.katarina-nahtigal.com/services daily 0.75 2025-12-31 https://www.katarina-nahtigal.com/services/audits-assessments monthly 0.5 2025-11-05 https://www.katarina-nahtigal.com/services/implementation monthly 0.5 2025-12-09 https://www.katarina-nahtigal.com/services/strategy monthly 0.5 2025-12-09 https://www.katarina-nahtigal.com/services/p/homepage-deck-implementation monthly 0.5 2026-08-30 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/b1350ad3-6f35-4548-8057-6ab507a597d5/Messaging+%26+Website+Growth+Kir-1.png Services - Homepage & deck implementation - Messaging & Website Growth Kir-1.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/6d57874c-1e98-4d6a-ad5c-e32868c7bf38/Pureformance-2.png Services - Homepage & deck implementation - Pureformance-2.png https://www.katarina-nahtigal.com/services/p/messaging-website-performance-package monthly 0.5 2026-08-30 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/803c7c6c-0a34-4c5d-8338-f7e3f619f264/Messaging+%26+Website+Growth+Kir.png Services - Messaging & website growth kit - Messaging & Website Growth Kir.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/aa5b49d4-5cf0-4541-aa51-340cb13badb5/Desktop+-+111.png Services - Messaging & website growth kit - Desktop - 111.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/f479f5ee-7360-4259-bee2-be6f35f3b03a/Desktop+-+116.png Services - Messaging & website growth kit - Desktop - 116.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/0dec74df-6056-4ee1-aaec-8307cf05659f/analysis+example+%282%29.png Services - Messaging & website growth kit - analysis example (2).png https://www.katarina-nahtigal.com/services/p/positioning-messaging-fundamentals monthly 0.5 2026-08-30 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/fc1bd91a-d681-436b-9a00-4938027345bf/Positioning+%26+Messaging+Fundamentals.png Services - Positioning & messaging fundamentals - Positioning & Messaging Fundamentals.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/a99d9294-4d64-4f9c-ab12-ea82fc5a7864/Strategy+-+examples.png Services - Positioning & messaging fundamentals - Strategy - examples.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/4e2b588b-4999-40ea-aab1-c2072544cb66/Strategy+-+examples-1.png Services - Positioning & messaging fundamentals - Strategy - examples-1.png https://www.katarina-nahtigal.com/services/p/comprehensive-deck-or-website-review monthly 0.5 2026-08-30 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/9eb76853-51e2-40f2-8d22-b42340fa9b11/Webpage+or+Deck+Audit.png Services - Comprehensive deck or website review - Webpage or Deck Audit.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/5cb0a4f7-4da8-4906-86b8-ac42cf905c8e/comprehensive-deck.png Services - Comprehensive deck or website review - comprehensive-deck.png https://www.katarina-nahtigal.com/services/p/simple-audit-of-your-website-or-sales-deck monthly 0.5 2026-08-30 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/1913d47f-63cf-416c-aea6-594b42c6aecd/Webpage+or+Deck+Audit.png Services - Simple audit of your website or sales deck - Webpage or Deck Audit.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/ce6d8a64-040b-44b4-9f5b-a1eb4b9e33d7/Simple+audit+-+example+website_v2.png Services - Simple audit of your website or sales deck - Simple audit - example website_v2.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/a48841ed-e00a-484b-90d9-e40863c956a2/Simple+audit+-+deck.png Services - Simple audit of your website or sales deck - Simple audit - deck.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/de219371-2fe5-4b83-bade-c1d292577f55/Process-simple-audit.png Services - Simple audit of your website or sales deck - Process-simple-audit.png https://www.katarina-nahtigal.com/work daily 0.75 2026-05-31 https://www.katarina-nahtigal.com/work/galactic-fed monthly 0.5 2026-05-31 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/10bbf914-2d07-4b9b-8adf-8e41b0b2020b/GF-11.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/831012fc-79b5-4260-9326-6c677e4bcc2c/GF-3.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/4ff3646a-5f57-4af5-b2fe-c515e83497b8/GF-2.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/fe397a37-d4b0-4ecf-9018-4a4fcf5fa79b/GF-4.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/fb5bfecf-b667-452b-bf49-3f33a77590f9/Michelle.png https://www.katarina-nahtigal.com/work/a-messaging-overhaul-that-multiplied-leads monthly 0.5 2025-06-23 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/a3958c73-30fe-4b21-bb2f-2be4df2c1bf7/Screenshot+2025-06-23+at+13.49.18.png Case studies - A messaging overhaul that multiplied leads https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/3711416d-32fc-49b2-b8db-ac05848c852c/Screenshot+2025-06-23+at+13.57.47.png Case studies - A messaging overhaul that multiplied leads https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/522bd609-ea38-45be-a9f4-b163b5e53915/Screenshot+2025-06-23+at+13.50.22.png Case studies - A messaging overhaul that multiplied leads https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/6fda625e-10d6-4ad9-81ec-f4c6eb216556/Screenshot+2025-06-23+at+13.58.06.png Case studies - A messaging overhaul that multiplied leads https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/8e4a32d1-f2df-4777-9f61-e8d45cf08e46/Screenshot+2025-06-23+at+13.51.10.png Case studies - A messaging overhaul that multiplied leads https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/f53b9409-2c50-475d-aadd-b7c46c4a7cb7/Screenshot+2025-06-23+at+14.11.21.png Case studies - A messaging overhaul that multiplied leads https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/d97d100e-0894-4523-9aa7-bb3728040dd7/Screenshot+2025-06-23+at+14.11.36.png Case studies - A messaging overhaul that multiplied leads https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/a899a42e-d8f5-41f5-8618-f074a265a459/Screenshot+2025-06-23+at+14.11.51.png Case studies - A messaging overhaul that multiplied leads https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/718ce3a7-9228-4e1b-90e3-215b1b33df1a/Screenshot+2025-06-23+at+14.12.10.png Case studies - A messaging overhaul that multiplied leads https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/43c888bd-26d1-4674-a0cc-5674391a4359/Screenshot+2025-06-23+at+14.12.22.png Case studies - A messaging overhaul that multiplied leads https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/41accb2b-da6c-4e08-9b7f-02f6fe38f97b/plp.png https://www.katarina-nahtigal.com/work/how-i-helped-a-multinational-manufacturer monthly 0.5 2025-06-23 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/161e7276-acd5-4bbb-9f52-96e73525a170/ChatGPT+Image+May+7%2C+2025%2C+02_43_00+PM.png https://www.katarina-nahtigal.com/work/market-research-consultancy monthly 0.5 2025-06-23 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/aa5b49d4-5cf0-4541-aa51-340cb13badb5/Desktop+-+111.png https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/f479f5ee-7360-4259-bee2-be6f35f3b03a/Desktop+-+116.png https://www.katarina-nahtigal.com/work/emgi-messaging-overhaul monthly 0.5 2026-05-10 https://images.squarespace-cdn.com/content/v1/65dc0c0a82d3f672971e4610/2d86ad2d-b939-4b5a-9d29-2a99ee354c12/Matt-EMGI.jpg https://www.katarina-nahtigal.com/samples daily 0.75 2025-11-27 https://www.katarina-nahtigal.com/samples/fundamentals monthly 0.5 2025-11-27